PRESS RELEASE

Barefoot® Cellars Receives Best of Show at the 2004 New Orleans Wine and Food Experience

SANTA ROSA, Calif.--May 24, 2004--Barefoot Cellars California Winery is proud to announce the receipt of the BEST OF SHOW award for their 2001 Barefoot Reserve Alexander Valley Merlot at the 13th annual New Orleans Wine and Food Experience (NOWFE) Fleur de Lis wine competition. Barefoot Cellars will join 250 other wineries from around the world which will pour over 800 wines from various vintages at the NOWFE events which will be held Wednesday, May 26 through Sunday, May 30, 2004. Barefoot Cellars will pour the Best of Show Barefoot Reserve Merlot, the Gold Medal winning 2001 Barefoot Reserve Dry Creek Zinfandel as well as other award winning wines from Sonoma County.

Barefoot Cellars will 'kick off' the event festivities on Wednesday May 26th at the famous Pelican Club Restaurant, located in the heart of the French Quarter, with a Winemaker Dinner featuring Barefoot Cellars' Winemaker Jennifer Wall. Executive Chef Richard Hughes will pair the Barefoot Reserve BEST OF SHOW Merlot with his authentic New Orleans style cuisine. Over 100 guests will attend and other Barefoot Reserve wines will be served as well.

The Royal Street Stroll is the featured event Thursday May 27th. It is here where participants can walk up and down the French Quarter's famous Royal Street, and enjoy live music while they stroll into the local shops where award winning wines and food will be served. This night, Barefoot Cellars will be pouring the BEST OF SHOW Merlot and the 2002 Barefoot Reserve Alexander Valley Sauvignon Blanc at Horizon Galleries.

The Grand Tasting will take place Friday night and Saturday afternoon at the Ernest N. Memorial Convention Center. Barefoot Cellars will pour the BEST OF SHOW Merlot along with their other award winning Sonoma County wines for thousands of people.

Barefoot Cellars began distributing their wines in Louisiana through Gallo of Louisiana in July 2001. Barefoot sales through Gallo Louisiana exceeded 7,000 cases in 2003, which exceeded both company's goals. "Barefoot is independently owned, but we are very fortunate to have Gallo of New Orleans as our Distributor," commented Michael C. Houlihan, Owner, Founder, President and CEO of Barefoot Cellars. "They (Gallo) have made our award winning wines widely available throughout greater New Orleans area."

Marvin Shanken, editor of the Wine Spectator and Wine Impact Magazine, recently granted Houlihan the "Hot Brand" award in Las Vegas, Nevada at a special ceremony during the week of the Wine and Wholesalers of America (WSWA) convention. The notoriety from this award, along with other awards from prestigious events such as the NOWFE Fleur de Lis competition, have further increased the Barefoot Cellars brand awareness and sales across the country.

Barefoot Cellars has been producing award winning California and Sonoma County wines and champagnes since 1986. The Barefoot Cellars portfolio includes Barefoot on the Beach wines, Barefoot Bubbly Chardonnay Champagnes, Barefoot Reserve Sonoma County wines and the 'original' Barefoot Cellars (California) wines. Except for the Barefoot Reserves, all of these wines can be found in the Louisiana market for less than $10.