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For nearly 35 years, Barefoot has been a committed ally of the LGBTQ+ community.

Through donations to LGBTQ+ causes, Pride marches, and supporting LGBTQ+ employees, Barefoot has never wavered in the belief that everyone should be accepted for who they are.

National Coming Out Day is October 11

National Coming Out Day is an exciting day for us! Whether you’ve been out for decades, days, or have yet to do so, we’re here to celebrate your story and support your journey. Here’s the who, what, where, when and why we celebrate!

National Coming Out Day

Who? National Coming Out Day (NCOD) honors those who have been a voice for change in the LGBTQ+ community, while celebrating and inspiring those who have come out and yet to come out.

What? Founded in 1988, NCOD marks the anniversary of the National March on Washington for Lesbian & Gay Rights and supports “closeted” LGBTQ+ people in coming out.

Where? The U.S., Ireland, Switzerland, the Netherlands, and the United Kingdom all celebrate NCOD.

When? An LGBTQ+ person may come out several times in their life—to friends, family, co-workers, etc. Whether easy or hard, each journey is unique and to be celebrated.

Why? NCOD believes that when someone knows an LGBTQ+ person, they are more likely to expand their views and support LGBTQ+ rights.

We’re proud to support the LGBTQ+ community today and always. Show your support with us!

Barefoot 2022 Barefoot Bubbly Pride Sweet Rosé

We’re celebrating Pride in some of the best ways we know how—by supporting LGBTQ+ causes and unveiling a fresh new look for our 2022 Barefoot Bubbly Sweet Rosé Pride edition! It’s the wine with the same juicy taste you know and love, with a package inspired by the importance of connection, with a special focus on non-binary and gender non-conforming individuals. Whatever your pronouns are, we see you, we hear you and we support you! They, She, Ze or He, we support all people regardless of what labels they do or don’t identify as.

Join us by celebrating Pride every day, living with or without whatever labels we choose, and most importantly, loving exactly who we are.

LGBTQ+ Charitable Partnerships

We are proud to continue our support of Free Mom Hugs and The National Center for Transgender Equality (NCTE). *$1 of every case sold of our 2022 Barefoot Bubbly Sweet Rosé Pride edition will directly go to these important causes.

Free Mom Hugs - Building a better world, one hug at a time

Free Mom Hugs is a registered non-profit organization dedicated to educating families, churches and civic leaders on the value of the LGBTQ+ community. With 48 chapters across the country, they facilitate education, panel discussions and local pride event participation, as well as assisting members of the LGBTQ+ community with navigating the legal challenges of changing one’s name after transitioning.

The National Center for Transgender Equality

The National Center for Transgender Equality (NCTE) advocates to change policies and society to increase understanding and acceptance of transgender people. They created the landmark U.S. Transgender Survey in association with the LGBTQ+ Task Force—the first, most comprehensive study to quantify transgender people’s experiences in employment, healthcare, and other areas of life.


Your pride looks good on you


Over thirty years ago, we set out to make wine for
everyone, spreading inclusivity and positivity to wine lovers
everywhere — no matter who you are or who you love.

Barefoot will donate One U.S. Dollar ($1.00) to Charities for every case of the Brand’s 2022 pride product shipped to anywhere legal in the United States (exclusions apply) during the period of May 1, 2022 through January 31, 2023 (the “Promotion Term”), up to a maximum donation of One Hundred Twenty Thousand U.S. Dollars ($120,000.00) (the “Donation”), to be divided equally.

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